Most cost-effective grocery store revealed April 2024


The most cost effective grocery store of 2024 has been revealed. Do you assume it really works out the most affordable if you store?

supermarket trolley with food and money falling into it

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It’s a hotly debated matter and one which will get requested typically in our grocery store financial savings neighborhood: The place is the lowest-priced place to buy?

The factor is, I don’t actually assume there’s a one-size-fits-all reply.

Certain, for ME, and the stuff I purchase, one grocery store can work out cheaper.

Nonetheless, we don’t have younger youngsters, so we save on the extra prices, and nobody within the household has allergic reactions or intolerances to meals.

Simply because the basket of meals I purchase one week is cheaper, the stuff you purchase would possibly work out costlier.

Which is the most affordable grocery store within the UK?

Making an attempt to make use of a little bit of methodology, client group Which? has been monitoring costs of groceries throughout six main supermarkets (* that will need to have been a enjoyable job *).

First, they made a purchasing record of 67 objects they thought could be in a typical purchasing basket.

Their record included a mixture of the shop’s personal merchandise and branded objects, equivalent to fruit and veg, pasta sauces, baked beans and different on a regular basis objects.

They then labored out the typical value (together with reductions however not multibuys) for every merchandise throughout the month and in contrast it. 

So what did they discover?

With out additional ado, the bottom value grocery store of April 2024 is … drum roll, please …

The cheapest grocery store for April 2024 is Aldi.

Aldi store front
Credit score: Aldi

In April 2024, the most affordable trolley of meals objects was from Aldi, and it value £112.90.

Lidl was the second most cost-effective at £115.23, and Asda was in third place, costing £126.98.

Waitrose (possibly not so surprisingly) was the most costly, costing £144.13.

cheapest supermarket April 2024
Picture credit score: Which?

Whereas these basket prices have up-to-date pricing, the common weekly meals prices of what individuals really spend can change relying on whether or not you purchase for one, two or extra individuals.

Most cost-effective grocery store month on month 2024

Here’s a breakdown of the most affordable grocery store in 2024, as tracked by Which? on a month-to-month foundation.

Listed here are the most affordable supermarkets over the yr:

January 2024 – Aldi – £129.24

February 2024 – Aldi – £125.43

March 2024 – Aldi – £121.06

April 2024 – Aldi – £112.90

Could 2024 – TBC

Will you alter your habits for decrease costs?

Does the examine from Which? sway you to buy at one other retailer as a result of it’s “cheaper” than one other grocery store within the UK?

Or, are you proud of your personal analysis to know the place to buy?

Come and be a part of hundreds of different savvy buyers within the Scale back Your Grocery store Spend Fb neighborhood to seek out out ideas and tips to economize in your meals store.

Most cost-effective grocery store 2023

Here’s a breakdown of the most affordable grocery store in 2023, as tracked by Which? on a month-to-month foundation.

The retailers would use a smaller basket of typically round 40 objects, which is why the prices seem rather a lot decrease than this yr.

January 2023 – Aldi – £82.03

February 2023 – Aldi – £74.81

March 2023 – Aldi – £72.54

April 2023 – Aldi – £69.99

Could 2023 – Aldi – £68.60

June 2023 – Aldi – £72.25

July 2023 – Aldi – £71.22

August 2023 – Aldi – £65.21

September 2023 – Aldi – £67.72

October 2023 – Lidl – £74.58

November 2023 – Aldi – £76.77

December 2023 – Aldi – 74.83

2023 larger meals retailers

Whereas the rating for 2023 exhibits the associated fee for smaller important retailers, there’s additionally a comparability for a bigger present with the unique objects, plus extra. This trolley features a larger vary of branded items.

Nonetheless, as among the objects they evaluate are branded, this comparability doesn’t embody Lidl or Aldi.

If we swapped branded meals to personal model (as I do know lots of people received’t have their complete trolley stuffed with them), the typical value could be rather a lot much less.

And, as Lidi and Aldi typically win every month for years for a smaller basket (see under for his or her monitor historical past), I’d hazard a guess they’d additionally lead this chart.

Grocery store2023 – Common value of trolley (branded objects)
Asda£326.77
Morrisons£336.41
Ocado£346.23
Tesco£349.34
Sainsbury’s£334.06
Waitrose£367.79
Which? knowledge

Most cost-effective grocery store 2022

The most cost effective grocery store in 2022 total was Aldi. It was cheaper than others for seven consecutive months, with Lidl simply lacking the highest spot.

Keep in mind that when the comparisons have been carried out this yr, they have been of a a lot smaller basket dimension, which is why they have been a lot cheaper till June after they began to check extra objects.

Trying again, listed below are the most affordable supermarkets in 2022:

January 2022 – Lidl – £24.78

February 2022 – Lidl – £24.21

March 2022 – Lidl – £26.83

April 2022 – Lidl – £25.92

Could 2022 – Lidl – £23.55

June 2022 – Aldi – £75.61 (see the be aware above about comparability dimension)

July 2022 – Aldi – £74.23

August 2022 – Aldi – £76.24

September 2022 – Aldi – £75.61

October 2022 – Aldi – £75.79

November 2022 – Aldi – £77.21

December 2022 – Aldi – £81.63


NOTE: In earlier months, Which in contrast round 20 objects in every basket, however have elevated the variety of objects they’re . This makes it tough to see, total, how the month-to-month pricing is altering.

In March 2022, 21 objects have been in contrast, with the most affordable basket costs at £26.83. In April, with 18 objects, it value £25.92.

Every time they monitor meals costs, the basket they evaluate adjustments. It’s because they give the impression of being to verify merchandise can be found in each retailer. Meals in contrast included own-label free-range eggs and raspberries in addition to branded merchandise, together with Chicago City pizzas.

While you take a look at the costs on a month-to-month foundation, you may see how a lot the costs have crept up over the yr. And you’ll inform why it’s so tough to funds for a grocery store!


Most cost-effective grocery store in 2021

Listed here are the supermarkets that have been cheaper over 2021:

January 2021 – Aldi and Lidl have been tied – £18.45

February 2021 – Lidl – £19.13

March 2021 – Lidl – £22.48

April 2021 – Aldi – £22.64

Could 2021 – Lidl – £22.66

June 2021 – Aldi – £21.61

July 2021 – Aldi – £23.59

August 2021 – Lidl – £24.11

September – Aldi – £24.03

October – Aldi – £24.24

November – Aldi – £24.64

December – Lidl – £23.29

Most cost-effective grocery store 2020

In 2020, Lidl was named the most affordable place to buy.

It was 34p cheaper than its rival Aldi.

Ocado and Waitrose have been on the backside of the record as the most costly grocery store.

Monitoring on a month by month foundation, Aldi regarded prefer it was cheaper than Lidl. Nonetheless, as a substitute of utilizing the month-to-month summaries, they tracked the 2020 lowest priced grocery store by objects they might pay money for.

cheapest supermarket 2020
Credit score: Which?

The basket used within the value comparability used 45 well-liked branded and own-label merchandise, together with Hovis bread, Knorr inventory cubes, eggs, cucumber and tomatoes. 

UK’s most cost-effective grocery store 2019

As a value comparability of 53 objects over the course of 2019, right here’s how supermarkets stacked up:

Grocery storeCommon value of trolley (53 branded objects)
Sainsbury’s£107.01
Asda£107.65
Morrisons£109.13
Tesco£112.40
Ocado£116.40
Waitrose£117.81

For comparability, in 2018 the UK’s most cost-effective grocery store of their examine was Morrisons, adopted by Asda after which Sainsbury’s.

Learn subsequent: Discover out the most cost-effective on-line grocery store

What’s unsuitable with their previous analysis?

checking grocery receipt

Whereas I’m certain Which? has carried out their monitoring and analysis completely nicely, I’m undecided it’s a real reflection of how individuals really store.

Lacking supermarkets

For a few years, they’d solely been evaluating six supermarkets and so they used to overlook each Lidl and Aldi up till 2020.

Their rationale?

They used MySupermarket to trace pricing and, as Aldi and Lidl don’t provide on-line purchasing, the pricing wasn’t used.

In addition they haven’t monitored meals pricing on Amazon and, should you’re going to purchase branded, you might discover you save a great deal of cash should you store on Amazon Recent and even Morrisons through Amazon.

shopping trolley with food

Natalie Hitchins, Which? Head of House Merchandise and Companies, stated:

“Your weekly grocery store store can have a big impression in your pockets.

“Our evaluation exhibits how vital it may be to buy round to make sure you get one of the best value on your groceries.”

Naomi Willis
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